Isn’t nice when YouTube Official blog post an article using Bahasa Indonesia for its subject? Well, I know… it’s only a title. Yes, YouTube just announced that they launched its new domain for Indonesia. It’s youtube.co.id.
If you open youtube.co.id on your browser, you will be redirected to
http://www.youtube.com/?gl=ID&hl=id So, is it only a matter of having YouTube in Bahasa Indonesia? I think it’s not.
By having “Indonesia” under location list (see at the bottom of the page), YouTube homepage will bring more relevant contents from/for audience in Indonesia. It’s like “the local version of YouTube”. Anyway, if we refer to statistics by Alexa, YouTube is ranked on the top 5 sites visited from Indonesia. Among the top 5 list, there are some other website like Facebook, Google (search), and also Blogspot. Internet users in Indonesia love YouTube.
On the other hand, it’s a new strategy for YouTube to work together with local providers to bring more contents that target Indonesian internet users. Watch the video: